ECOBICI dresses its bicycles with colours.
There is no doubt that the bicycle has conquered the hearts of thousands of people around the world, however, its importance goes far beyond being just a mode of transport: the bike has become a symbol of freedom, with the ability to even to represent a lifestyle.
Riding a bike is a liberating experience in itself, since it allows you to move around the city in a fast, fun and ecological way without the need for special permits or licenses. Furthermore, it connects us with the world around us and gives us the opportunity to explore, enjoy and experience the diversity of life in a unique way.
ECOBICI, being an inclusive transport that does not discriminate based on sexual orientation or gender identity, embraces this symbol of freedom: freedom to be yourself, freedom to make yourself visible, freedom to move with pride. And with this, this year it joins the commemoration of International Pride Day, wearing the colors of the LGBTTTIQ+ community on a thousand of its bicycles, which are already circulating through the streets of CDMX.
So, whether it’s a mode of transportation, a recreation tool, or even a way to stay healthy, enjoy the freedom that cycling brings you! And if you have the opportunity to ride one of these commemorative bikes, take a photo, share it in your networks and #RuedaConOrgullo